Automation

WhatsApp & email automation

Capture leads from WhatsApp clicks automatically. Send triggered email sequences for every key event — powered by AWS SES from your FactoryOS account.

WhatsApp — Level 1: Click Tracking

Always on. Every WhatsApp button click on your portal is tracked and creates a lead in your Leads Inbox with source = WhatsApp. No setup needed — just add your number in Portal Editor → Contact.

WhatsApp — Level 2: Meta Cloud API Growth

Full two-way WhatsApp integration. Connects your WhatsApp Business number via Meta's official Cloud API.

What it enables

Setup

1

Create a Meta Developer App

Go to developers.facebook.com → Create App → Business → WhatsApp. Requires a verified Facebook Business Manager account.

2

Get your credentials

In WhatsApp → API Setup, copy the Phone Number ID and WABA ID. In Business Settings → System Users, create a System User and generate a permanent access token.

3

Configure in FactoryOS

Go to Dashboard → WhatsApp. Copy the Webhook URL and Verify Token. Paste into your Meta App → Webhooks → subscribe to messages.

4

Activate

Enter Phone Number ID, WABA ID, and access token in FactoryOS WhatsApp settings. Set status to Active and save. Test by sending a WhatsApp message to your business number.

Cost: Meta charges per conversation (≈ ₹0.40–1.50 per 24-hour window). Billed directly to your Meta Business account — FactoryOS adds no markup.

Email Automation — Platform Triggers

FactoryOS automatically sends triggered emails for key platform events via AWS SES (ap-south-1, Mumbai).

TriggerWhat firesTiming
trial_start14-day onboarding sequence (7 emails)On signup
lead_capturedInstant notification — "New lead: [name] via [source]"Every new lead
proposal_viewedPush notification — buyer opened your proposalOn view
proposal_accepted🎉 Celebration email + push notificationOn accept
upgrade_eligibleUpgrade nudge — when at 80% of Starter limitsAuto-detected
paid_dormantRe-engagement — paid but not logged in 7+ daysAuto-detected
trial_expiredWin-back sequence (3 emails)Day 1, 14, 45
weekly_digestMonday intel digest — top items for your industryEvery Monday 8am IST

Email Sequences — For Your Leads

Go to Dashboard → Sequences to create and manage sequences for your own contacts. These are separate from platform automation — they're sequences you define.

TriggerFires when
lead_newNew lead arrives from any source
lead_qualifiedLead status changed to Qualified
proposal_sentProposal sent to a contact
deal_wonDeal marked as Won in CRM
manualManually enroll a contact
Email delivery: All emails sent via AWS SES from [email protected]. Delivery rate is typically 98%+. Ask clients to check spam folder if testing.

Push Notifications

Browser push notifications alert you instantly when something important happens — even when the FactoryOS tab is closed. Powered by OneSignal.

Enabling Push

Click the bell icon (🔔) in the top-right of any dashboard page → Settings tab → Enable Push Notifications. Your browser will prompt for permission — click Allow. Once enabled, the bell icon turns orange.

What triggers a push

EventNotificationDefault
New LeadBuyer name + source (portal/WhatsApp)On
Proposal ViewedBuyer opened your proposalOn
Proposal AcceptedBuyer accepted your quoteOn
Intelligence AlertNew RFQ or tender matching your industryOn
Payment AlertBilling events, renewal remindersOn
Deal UpdatePipeline stage changesOff
Weekly DigestSummary of week's activityOn

Managing Preferences

Click the bell icon → Settings tab to toggle individual notification types on/off. Click Save Preferences to apply. The Activity tab in the same dropdown shows your last 20 notifications with timestamps — clicking any item navigates to the relevant page.

Note: Push notifications work on Chrome and Edge on desktop. Mobile browser support varies. For the iOS FactoryOS app, native push is available on Starter+ plans.